All about us.
Michael Marino CEO
As writer and creative director, Mike Marino helped to build Wyse Advertising into one of the most formidable creative agencies in the country. Today, as CEO of the agency, he makes sure that Wyse maintains its values and reputation as a creative shop. He believes great creative starts with great consumer insight. He believes in setting goals and in measuring accomplishment against them. His retail and consumer product advertising acumen is an invaluable resource for every team at the agency.
Julie Telesz VP, Director Of Account Management
Julie knows everything about movie trivia and will know everything about your account. (Promise there won’t be any drama on your account, though.) Julie’s got an eye for detail, but she’s a VP because she has an eye for possibilities, too. Over 20+ years, she continually manages to grow her clients’ business and inspires Wyse account people to do the same. She’s calm. And creative. And she has two kids that keep her on her toes and with the times. Julie herself has a visual communication technology and training background that helps drive leadership in all facets of the agency.
Lane Strauss VP, Creative Director
Lane likes to write… in fact, he has published two books, many magazine articles, and some of Wyse’s best work. Lane began at Wyse in 1995 as a copywriter and was promoted to Associate Creative Director in 2001. He was named Creative Director in 2011. Lane’s background includes a broad range of clients, and he has been recognized with many regional and national awards. That doesn’t stop him from writing prank e-mails that drive the office bluenoses crazy. Lane’s sharp sense of his audience includes a talent for knowing what will make them smile—whether they are DIYers buying paint, teens buying school supplies, or moms buying pancake mix. Lane grew up in Buffalo, which we think is funny in itself, and has a B.A. in Business/English from State University of New York.
Linda Bremkamp VP, Strategic Planning
Linda was named as one of Ad Age’s Top 25 Media Strategists and today Linda leads the Strategic Planning department at Wyse. She and her team design and execute qualitative and quantitative primary market research to inform development of winning brand positions for clients such as PURELL, Dirt Devil, Meineke, GE, Moen, CSU, Rockwell Automation and Parker. Being a devoted student of her client’s businesses and brands, she strives to uncover surprising insights that drive their customers and propel their brands. Linda is also a guest professor of marketing at The University of Akron, a guest lecturer for CSU’s Executive MBA program and the Cleveland AAF and has served on the board at Ingenuity® in Cleveland. Her specialty is applying change theory and the principles of behavior change to commercial marketing challenges.
Susanne Brockman VP, Media Director
Susanne has been eating, drinking, and breathing media for 15+ years, and she leads both the planning and the buying groups at Wyse. Fragmentation and online proliferation have made media the Wild West of marketing, and Susanne is a media Annie Oakley who hits the target square. She has established dozens of successful TV, Radio, Cable, Newspaper, Magazine, Outdoor, and Alternative Media campaigns based on her insightful media strategies.